About Plum Deluxe

We created Plum Deluxe to be like a good friend – one that you always look forward to hearing from.

A message from Andy Hayes, our Founder and Creator…

My goal with Plum Deluxe is to create a place on the Internet you can always look forward to visiting, whether that’s exploring our blog and articles, joining our tea of the month club community, or trying out some of our other special products, like coloring books and meditations.

The core of Plum Deluxe is our weekly email newsletter, The Blend. I’ve been writing that newsletter, filled with positive messages and creative ways for living a good life, every Sunday morning for over 8 years now.

We’re a little different than your typical lifestyle blog, and we’re very different than your typical online tea company. We’re a community – and one of my not-so-subtle goals is to share the story and lessons I learned from my mother, Pam.

My mom was diagnosed with breast cancer at the age of 59. The subsequent 5 years of her life while she battled the disease were some of the best years of her life. She took the opportunity for self-care days and spa treatments, to keep her spirits up. She went out to dinner parties with friends to celebrate each day, and went to the gym regularly and became very fit. She laughed more. She traveled more – visiting her favorite city, Paris, and finally visiting the town her family was from in Germany.

My mom taught me that no matter your circumstances, you can choose to create moments that matter, every day. And some of the most enjoyable moments are the small things – time to sleep in, relaxing in a reading nook, going on a neighborhood walk, or catching up with an old friend over a cup of tea.

We call this Making Moments that Matter, and Plum Deluxe is here to help you decide what kinds of moments are important to you – in order for you to live a life you love. We have a free worksheet to help get you started on this journey:

No matter what moments matter to you, I hope Plum Deluxe helps you find a little more fun, a little more sparkle, a little more happiness, a little more luxury in your life.

Founder and Creator, Plum Deluxe

plumdeluxephilosophy About Plum Deluxe

(This is a visual representation of some of the things that are important to us. Put it on your refrigerator, pin it to your Pinterest board, or share it on your Facebook wall. Keep it somewhere so you can see it regularly.)